Active Listening on Social Media To Rebrand Your Business
A lot of small business owners are having problems with their existing brand. They want to rebrand their business, but they don’t know where to start.
Rebranding your business on social media can be a great way to get in touch with your customers.
The first thing you need to do is find out what your customers want from you. This may seem obvious, but it's not always easy. The best way to do this is by listening to what your customers are saying about your business on social media.
You can listen to their conversations in two ways: actively listening or passively listening.
Active listening means that you are going into Facebook groups and forums where people are talking about the problem you solved for them or the problem they have with your product or service, reading through their comments and replying where appropriate.
Passive listening means that you set up alerts on Facebook so that when someone mentions something related to what you offer, an alert pops up on your screen so that you can see it immediately (and respond if necessary)
After doing this for a while, try making some changes based on what people are saying about your business—this will help ensure that more people feel like they're being heard by those running the company!
If you're a small business owner who's having trouble finding your brand on social media, we want to help! We've helped hundreds of businesses rebrand themselves on social media and create new brands that speak directly to their customers. Our team at Moore Marketing Agency can help you do the same—and it starts with a free consultation. Book yours today!